The Action Flow Activity tab

Requires publish

This feature is only available in Action Flows published after 19th September 2024.

This report shows a step by step breakdown of how many customers have entered each step of your Action Flow - giving you a simple, visual way to see outcomes and spot areas for improvement

Action Flow activity reports

• The activity report is only shown for published Action Flows, it is not available for draft versions.
• The "triggered" count reflects how many times a given trigger has run, a single trigger can send Action Flows to multiple customers via segments, filters or tags. The "started" count reflects how many customers have entered the Action Flow.
• For card-send steps, additional data is available about how customers interacted with the card. This includes data such as the viewed, completion, dismiss, cancellation rates.

Detailed information on the result of your cards is displayed for card-send steps.